Chain Reaction Logo

Excited to launch the new visual brand for Chain Reaction—this years brand on us recipient at idgroup, a teen leadership institute thats focused on helping teens discover what they're made out of.

The logo represents the transformation process, highlighting the point of change in the teens that become apart of the organization. It also forms an abstract C and R, the organization's initials.

Check out the full visual brand on behance:
http://bit.ly/1DFuR7N

Posted on Oct 23, 2014
Jared Granger
Designing lasting brands for future-conscious businesses

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