First Primary Care Waiting Room Design
Doctor Waiting Room Brand Identity
Environmental Design
Who knew I was an interior designer? Extending the brand identity into the doctor's waiting room is something most designers don't get to as a project. The goal was to innovate the waiting room experience, and with a limited budget, I had a blast at Ikea. All the art is custom from some early-century health tip cards found in cigarette packages. We also partnered with Relax the Back and other vendors to furnish the room with their products.
Netflix used our location to shoot a documentary about the direct primary care movement. They loved the style and design.
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