Logo Design for Unseen

Logo Concept for Unseen, a health & wellness company that sells natural and environmentally friendly supplements made with functional mushrooms & adaptogenic herbs – tincutre elixirs, beverages, gummies etc.

The brand’s name is derived from the notion that the secrets to our health & wealth lie in what is unseen. The unsung hero of this realm are Mycelium organisms – mushrooms, possibly the oldest form of life on the planet. Therefore, the simple, mystical & sophisticated design features an eye depicted in an abstract & geometric manner.