Republic Of Chicken - Packaging

Introducing the REPUBLIC OF CHICKEN - a leading meat brand having present in north India for the last 20 years with more than 60 stores across Delhi NCR, Haryana and Punjab.

The goal with the package was to create something one-of-a-kind, with bright colors and just enough features to make it stick out without feeling crowded.

Three different colors for three variations - Chicken (Yellow), Mutton (Red), Veg Product (Green), and Sea Food (Blue).

There is a colored strip attached with a symbolic image upfront so that it is easier for the consumer to understand the product and beneath there's a proper high quality of the food item which can be seen.