Personal logo rebranding

Logo Design Brief

Two famous artists in the field of humor (who worked in Vladimir Zelensky's show "95 quarter" and are called "The Schumacher Brothers") contacted me to rebrand their old logo. In Ukraine, there is a proverb, when people successfully joke they are called racers. Therefore, both the old (you can see old logo at the next picture here) and the new logo have the attributes of a race

My Work & Ideas

I love working with creative people, looking for creative ideas together and building a brand strategy on completely new principles. In the new logo, customers asked for it to look modern and convey speed as much as possible, so there is even a hidden speedometer in the logo, do you see it? :)