Ghazal - fashion brand

Ghazal is is a high fashion brand based in Egypt, the brand focuses on women's high fashion and ready-to-wear clothes, luxury goods and accessories. Ghazal is all about great quality, minimalism, elegance and feminine.

The concept  The typographic logo  was shaped in the  classic style of Arabic Script (Riq’a- رقعة) creating the first letter to look like a moon and two stars.

Visual identity

My aim was to capture the brand’s essence in a simple, elegant yet instantly recognizable way, also to show the elegance of the products through the design.

Full project on Behance

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