REFORMA



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ReForma is one of the programs initiated by Amway and its charity foundation "Amway for future". This program is for unique mothers: it supports mothers of many children, mothers of kids with special needs, and of adopted children. ReForma helps such mothers to devote time to themselves, to take care of their health and the health of the family.

The logo of ReForma continues the idea of other Amway's programs (for example, "Mama-Entrepreneur", which we talked about a little earlier) — a part of the word is handwritten.

We emphasized the prefix "re", as a symbol of pleasant changes. Corporate identity is based on a green theme and refers to a careful attitude towards oneself and others.