Icoffee App
Making everyday coffee much more accessible and easier to people!
Icoffee App gives access to local coffee shops where you can place your coffee orders, collect stamps and redeem rewards and send gifts to your friends and families, as well as, building communities where you can engage and share with each others, baristas and managers!. Therefore, the brand needed to demonstrate its vision, without neglecting its visual appeal.
Icoffee as a logo needed to be cozy & friendly and it is translated through an icon in a shape of 2 cups of coffee intersected, to represent the bond and community, + the Happy face, which symbolizes joy and happiness. The vibrant color palette and joyful typeface combine to give the brand a lively and dynamic feel, yet with credibility.