Fekkai ecommerce website

Founded by Frédéric Fekkai over 20 years ago, FEKKAI is a world-class haircare brand committed to product performance, sustainable products and salon level care at home.

The brand engaged Barrel to redesign their website, on the verge of a significant e-commerce expansion initiative. Barrel worked with FEKKAI to marry the brand's core values of it’s founder authority, performance driven formulas and sustainability with e-commerce best practices. The end result is a mobile-first, streamlined shopping experience interspersed with moments of product discovery.

View the website here.

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