TP Fabworks Logo Concept A

Logo design concept A for TP Fabworks.

TP Fabworks is a new business offering custom fabrication works, and specialising in high performance race vehicles for the automotive industry.

Business owner Thomas is a certified class one welder with years of experience as a boilermaker, and a particular skill and passion in tig welding for the car industry. His work is premium quality and high-end, setting TP Fabworks apart as true experts in their field.

Our brand identity must be modern and bold, appealing to the target audience of industrial clientele and performance car enthusiasts. Our final logo must look great on everything from apparel to track-side vehicle wraps. We will explore simple dynamic shapes and minimal colour profiles.

This first concept is an abstract TPF monogram, the dominant initials (TP) forming a chequered racing flag. Hidden within the negative space of the chequered pattern is a letter F for Fabworks. This is a nod to the target demographic of performance race cars.