Services illustrations

A few more illustrations that can be found on the new Yum website. These stand for the Key Principles of each of the our services. The Key Principles are basically the ‘fundamentals’ each team lives by.

As opposed to the Core Value illustration we posted earlier, the isometric filled shapes in the Key Principle illustrations take on the color of the service they belong to; Blueberry Bubble (purple) for Visual Design, or Chewy Cherry (pink) for Branding etc.

You can see these illustrations in action on yummygum.com