MedMarket

MedMarket is an application for monitoring the cost of medical analyses in clinics of the city. The main task of the project is to develop a simple and a convenient interface to attract users who hand over medical analyses in clinics. The purpose of the product is to enable users quickly to obtain information about the cost of medical analyses and to compare it in the city's clinics.

In the MedMarket application, users can simply get information about the cost of analyses. Furthermore, there is possible to make a list of analyses and check the cost of the whole list in clinics of the city. The user can choose a clinic according to the location or rating of the clinic. A description of the analysis, preparation for sampling, and the date for implementation are available for him. The survey of respondents showed that 60% of app users are sampling planned analyses every month, generally, it’s can be the same analyses. For these users, I added the function Notifications. The user can subscribe to receive notices about a change in value and discounts of interesting analyses for him. Since MedMarket has a lot of users aged 50+, I thought that application design must be super minimalistic with an intuitive interface. For the user won't be a problem to choose the necessary analysis, to read the description of it, and to find the clinic that the most suits for him. I used blue contrast color because the user associates this color and its overtones with medicine.

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