Wander Branding

Wander is a project I've been noodling on in the background for a while as a bit of fun and to scratch a personal itch of finding better/new places to walk my dogs. As part of that I've refined the core logo to try bring out a little more of the whimsical/fun nature I want the product to have. Branding is a weak point of mine so it's been fun trying to keep things simple and usable but also not too formulaic.