Microscopic Images Logo

I recently completed some branding work for a client at Rumble Labs, this is the finished logo.

Microscopic Images is a stock photography site that houses a huge library of histopathology and medical images.

Since most cells are colourless and transparent they are often stained pink to make them visible under a microscope, hence why I chose pink as the primary colour in the brand. The typeface is one my favourites, none other than Gotham.

If you have any thoughts on the logo do share em' :)