Ilik

𝗣𝗿𝗼𝗷𝗲𝗰𝘁: Ilik

𝗬𝗲𝗮𝗿: 2021

𝗦𝗲𝗿𝘃𝗶𝗰𝗲: logo

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Ilik is a Yerevan-based art café, which is famous for its warm atmosphere, where the intellectuals of the city gather together, talk and argue. The café is full of the spirit of revolution, revolt, but it's also adorable because of the handcrafted ethnic-themed items for sale. To accentuate all of these qualities in the café's logo, we opted to utilize a marker to give it an artistic vibe while also making it with a modular structure to make it stricter and systematized. The logo also features a floating aspect, despite its distinctive style. The word "Ilik" means "spindle," however we dropped the picture of a spinner since we felt the logo should provoke particular emotions rather than provide specific information. As a result, Ilik is both controversial and revolutionary, as well as warm and precious.

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𝗪𝗲𝗯: www.soda.am

𝗕𝗲𝗵𝗮𝗻𝗰𝗲: https://bit.ly/3rlnl1S

𝗙𝗮𝗰𝗲𝗯𝗼𝗼𝗸: https://bit.ly/3qEuag0

𝗜𝗻𝘀𝘁𝗮𝗴𝗿𝗮𝗺: https://bit.ly/3rpryBO

𝗖𝗼𝗻𝘁𝗮𝗰𝘁: info@soda.am

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𝗪𝗲 𝗲𝗿𝗮𝘀𝗲, 𝘄𝗲 𝗿𝗲𝗰𝗿𝗲𝗮𝘁𝗲 !