Mozza Pizza

𝗣𝗿𝗼𝗷𝗲𝗰𝘁: Mozza

𝗬𝗲𝗮𝗿: 2021

𝗦𝗲𝗿𝘃𝗶𝗰𝗲: logo, packaging

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Mozza is a pizza company that is known for employing authentic Italian recipes. The way the dough is made in Mozza, in particular, is very Italian. The main characteristics of this dough are airiness and lightness. Everything is done by hand, with care and attention. All of these characteristics had to be included in the logo and package design. As a result, the decision was made to write the logo by hand using a marker, which gave it airiness and lightness due to the texture. Thus the handiwork was emphasized. The length of the letter "Z" provides a visual association with melted mozzarella cheese. Because of the monochrome solutions, Mozza is modern, expressive, and unique in the market.

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𝗪𝗲𝗯: www.soda.am

𝗕𝗲𝗵𝗮𝗻𝗰𝗲: https://bit.ly/3rlnl1S

𝗙𝗮𝗰𝗲𝗯𝗼𝗼𝗸: https://bit.ly/3qEuag0

𝗜𝗻𝘀𝘁𝗮𝗴𝗿𝗮𝗺: https://bit.ly/3rpryBO

𝗖𝗼𝗻𝘁𝗮𝗰𝘁: info@soda.am

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