Hardpoint Logo

Hardpoint Racing Team Logo. #99 Race car will be competing in the IMSA WeatherTech Sports Car Championship in 2022 so it was a no brainer to create a symbol-number version for their identity.

What does Hardpoint mean you may never ask?

A hardpoint (more formally known as a station or weapon station) is a location on an airframe designed to carry an external or internal load. This includes a station on the wing or fuselage of a civilian or military aircraft where external jet engine, ordnance, countermeasures, gun pods, targeting pods or drop tanks can be mounted.

The hexagon shape attributes are harmony, structure, strength, balance, stability, unity, perfection, integration and in the mechanical engineering world, the hexagon is acknowledged to have the best torque. This features and the disruptive angles of the H element aligned perfectly with the team values and vision.