Él Green-Go's - Final Branding & Unused vrsns.

It was a real pleasure to work on this project. Normally, I'm not a big "cold-call" type of guy. However, after much bike-riding the past couple summers and finding myself stopping by Él Green-Go's (a food truck on my route) for both rehydration and fuel purposes, I approached the owners about a logo update / rebrand. After several mos. of working together we ended up w/the various marks on pg. 1. Page 2 is just a sample of ideas / concepts that didn't make the final cut.