Luddy Lane visual brand
The Project: Logo & visual brand for Luddy Lane
An exploration and execution into the visual brand for Luddy Lane—an up and coming Chicago-based small business creating mid-century modern inspired hand-made home goods. The clients direction for their visual identity came strongly from Tim Burton's suburbia depicted in the film, Edward Scissorhands. Pono's services included a primary logo design with logo variations along with color, font, and custom illustration inspired by the movie.