Otio - Logotype

HBF is a french compagny providing home automation, lighting and electrical equipments, IoT and connected objects for the house. In 2018 they decided to merge their two brands Otio and BeeWi, in order to have just one label. To make this change noticeable, HBF reworked on the values and marketing position of the brand, and I had to translate those changements into a new brand identity.

Project Date: 2018-2019