YesBebe

Check out our brand identity design for children’s clothing and toy company, Yes Bebe! 🧸

If you haven’t heard of them before, Yes Bebe is a passion project started by two loving parents who wanted to ensure their daughter’s clothing and toys were safe and sustainable. From organic clothing to sustainably sourced wooden toys, Yes Bebe sells a wide range of products with quality guaranteed.

Yes Bebe approached UNBXD with the goal of revitalising their current identity with a new fresh look for 2022! It was essential that we didn’t steer away from their already established brand to the client. “We retained the core icon (the bird) whilst giving it a more modern aesthetic, as well as focusing on the typography, colours and additional visual elements to rejuvenate the brand.The colour scheme we have gone with is much softer and more inviting, reflecting the company’s push towards sustainable toys and clothing.Yes Bebe already had a set of characters created for their current brand, so we decided to utilise them throughout the packaging.”- Marcin Michalski, Head of Design

Our marketing team Is already working closely with Yes Bebe using PPC to expand their digital marketing strategy. Keep an eye on our social channels in the new year to see more of our work with YesBebe!