Logo for personal brand

This logo was the request of a marketing professional, who wanted to give a more professional image to her profiles on social networks, so she wanted a personal logo, based on an idea that she had already had for a long time and in addition to the logo, she needed an image to use as a header, background or complement to that logo.

The theme of this image must be related to the world of marketing, social networks and web analytics. I decide to create a minimalist image, with simple shapes, lines that evoke measurement graphs.

The minimalist logo giving relevance to the two acronyms and relying on the client's name secondarily. A range of fluorine colors is chosen that evoke the digital but at the same time with a sober touch depending on how these colors are combined.