Strata Fresco - Craft Beer Label Design
Strata Fresco is a once a year beer, that involves driving from San Francisco to the Hop farms in Washington State to pick up Fresh Hops during the harvest. The flavor and smell are incredible! For the label, the challenge is to convey the explosion of fresh hop flavor. Green Jolly rancher is how it usually comes across to me. IDK exactly why, but that is the flavor I think of. Anyways, for this version featuring Strata hops. I explored a mirrored explosion effect. Layering the colors created a retro vibe. A touch of comic book style halftones and light rays completed the look and feel. What do think this beer would taste like?
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