The worm at the core - Book design Exploration

Today I decided to do a bit of a book design exploration for one of my favorites — The worm at the core, by Jeff Greenberg, Sheldon Solomon, & Tom Pyszczynski.

A transformative, fascinating theory--based on robust and groundbreaking experimental research--reveals how our unconscious fear of death powers almost everything we do, shining a light on the hidden motives that drive human behavior.

Aleksandar Stojanovic
Digital Experiences, Web Design & Branding.

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