Yave: Contactless payment

Unestablished and Unpolished: Our Experience Collaborating in a Pandemic

Yave has re-imagined the brand recognition and buying experience for independently owned shops.  

Initially built for independent coffee brands, Yave was on a mission to humanize commodity chains and to support supply chain traceability.  With 2020’s COVID-19 restrictions, mobile technology and e-commerce were forced upon the brick and mortar world, leaving many retailers scrambling to digitize with generic online ordering apps. Yave’s founders saw the opportunity to pivot their product to support small businesses by creating a solution that not only ensures contactless payment is kept in place but builds brand affinity by giving customers a deeper look into a brand's purpose and backstory.

We partnered with Yave to help design their MVP. While our tried and true process was met with collaboration roadblocks due to COVID’s physical distancing restrictions, we were still able to turn the initial concept into a successful MVP within six weeks.

Thanks to Melissa Samworth for all the amazing work.

See more about the project here