WOR castle, YOUR castle

We recently designed a set of poster campaigns for the castle our city was named after (Newcastle). The castle wanted to attract a younger and more local crowd. 3 members of theMIZUhub worked on these campaigns and focused on the following 3 briefs: Wor castle your castle, history on your door step and the story of o a city... these posters were the result of this. We achieved the goal of the campaign with the castle seeing more young locals visiting and were also able to make an impact on the aesthetic of our city.