Halo Infinite NASCAR Concept

Combining two things I love into one concept, a Halo NASCAR livery. I wanted to take a different approach, instead of the typical product or brand logo dominating every space I utilized elements of Master Chief’s armor and the Warthog into a livery that is instantly, iconically, and simply recognizable as Halo.

There’s a unique challenge in livery design where the cars have to look objectively cool and racecar-y while at also representing the brands that invest in them accurately. It’s my favorite part of the process and I really enjoy the balance of this concept.