Rio (A sustainable Home & Lifestyle brand)

Rio is a sustainable home & lifestyle brand.

It exudes tranquility and warmth. Flowing with delight & sowing seeds of calmness in the face of uncertainties.

I developed the following for Rio:

• Brand narrative

• Brand's tone & voice

• Visual Vocabulary (Look & feel)

Rio exists...

Rio strives to educate people to live and consume responsibly. But also to provide belongingness to individuals.

How Rio does it...

Rio seeks & provides goods with an honest roots that can elevate an individuals personal life or home.

What Rio does...

Rio helps people to become aware & instill sustainable and ethical choices in people's minds.

to check the whole branding deck please check this Figma file