Happy Design Negative Space Logo Design

Negative space logo design is one of my favourite ways to translate a message in a clever way.

Here the letters 'E' & 'D' create a 'Happy Face' which in fact is the client's name. Moreover, if you look closely you will see that the letters 'D' & 'E' (which stand for 'DE'sign) also create and 'H' which stands for 'H'appy.... Enjoy :)

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