Model Chooser Mercedes-Benz Online Showroom

Model chooser for Mercedes-Benz Online Showroom. Mercedes-Benz offer a lot of models & a lot of variations of those model. By breaking down the options first into sub brands, then by body style allows users to find the model they want slightly more easily.

I also championed using larger images, different colours & making sure that each model image was sized in context with each other to make selection even easier: So the GLA is displayed smaller than the G-Class in this example to mirror what they would look like sitting alongside each other in real life. (You would be surprised how often car brands don't do this online).

Live site http://shop.mercedes-benz.co.uk

Full breakdown http://www.chrisdoes.design/onlineshowroomdesign