Ultravid company logo and identity

Hi guys!

Glad to finally share with you one project that I did some time ago this year. This is the logo and branding for the Ukrainian design studio Ultravid, which is engaged in design glazing of interiors and exteriors.

The name of the company refers to the idea that the company offers custom and extraordinary / unique glazing design solutions.

Reflection of light is one of the properties of glass.

Thus, the idea came up to create a dynamic variable logo based on the glass ball sign, which literally reflects what the company is doing - the glazing works that the company has done, interiors and exteriors.

In this way logo will always be lively and changeable and will have many variations that will reflect new projects carried out by the company. It also symbolizes the company's wide range of solutions. I have added an image with examples of how this works in the attachment.

Variations of a sign can also work well as backgrounds for company style assets.