Branding and Merchandising

While working at Plugd, I created the whole experience around the brand, other than just delivering the product, I was also focused on creating eye-catchy merchandise using the branding and other creatives such as the rider's bike design, souvenirs etc.

To view the full branding case study: https://www.behance.net/gallery/129361201/Plugd-Visual-Identity-Design-Branding