Lost Monster Lettermark

Developed this idea as a lettermark for a brewery/restaurant called "Lost Monster" - Based in Inverness and leaning heavily into the 'Loch Ness' area, but also ensuring the brand had enough "mistique" to draw people in. Target market was your general 20-40 year old who liked beer, burgers and a reasonably priced evening out.

Client unfortunately went another way with the project, but this is one of my favourite pieces I've worked on.