TEMPTRESS BREW CO

This was the initial design concept that the client didn't choose but I still hold dear. Sarah Lantz came to me with an existing logo, asking for a set of labels for her new line of powdered drink blends made from herbs and spices and 'plant magic'. I explored the ingredients and concept of each blend in detail and created a set of illustrations as the focus of the design. I was looking for a striking style that would stand out on the shelf as well as evoke the other worldly nature of the ingredients. I looked to alchemic symbolism and crop circles for inspiration and I wanted the ingredients to be leaping out of the mug as the drinker used them in daily ritual.