Mr Cooper's: A Coffee House Brand

Mr Cooper's is a Whitby, UK-based Coffee House well known for their relaxed ethos, passion for sourcing quality ingredients as locally as possible, and their lush brews & bagels. With an ace range of design focussed lifestyle buys and lush botanics also in the mix and aspirations to expand the business, the Mr Cooper's brand was a design dream.

The owners knew their brand aesthetic was lagging behind the coffee shop's amazing offerings and cosy, on-trend interior so went for a full on rebrand. The green colour that's used within the current shop interior had to stay, that was already synonymous with the brand so we worked with this as a core colour within the palette, combining it with great typography & a set of graphic illustrations that work to communicate at a glance exactly what the brand offers.

Project scope:

Creative Direction

Brand identity design

Social media template design

Design for print

Graphic Illustrations: Martyna Makes