Brave Browser iOS onboarding r3

Brave Browser blocks trackers and ads and provides a new way to support content creators. The browser is built on Chromium but retains its own flair for typical browser features.

The third iteration of mobile onboarding prioritized retention-driving tasks such as setting Brave as the default, a function that was previously not available on iOS. It also introduced friendlier copy and invested even more in the contextual education approach to shorten time to browse. The user journey was made to be more flexible by introducing copy tailored to specific screens when the user lands on them.

More by Karen Liu

View profile