Could you be more Pacific? - Craft Beer Label

Could you be more Pacific? -Craft Beer Label. This design is an exercise in "UltraCliche". What is Ultra Cliche? Think of Chandler from Friends saying "could you BE any more specific....?! Essentially, take a cliche like retro nostalgia ocean vibes and crank it up to eleven. Take it so far that it become apparent that the design doesn't take its self to seriously.

Pine Watt
Brands, Illustrations, Packaging, Web Design
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