Brand Identity For A Language School

¡Hablemos! Is a Spanish language school based in Poland. I’ve been asked to create a visual direction for a brand. The work includes a logo design with a submark, key visual, stationery, brand guidelines and merchandise design. We’re also planning to create a website and learning materials. A brief from a client was based on gaining knowledge through play and having fun. The important aspect of a school is also attention to a conversation, which is usually missing in a learning process.