Introducing Energy-Savvy Customers To Social Energy.

Social Energy is a solar energy provider who work across multiple sectors within the UK and Australia. Their goal is to efficiently reduce carbon emissions and make renewables more profitable, whilst ultimately helping customers save enormous amounts of money on their energy bills, and contributing to a greener environment.

Own Your Space took on this project to expand Social Energy's visibility within four already-covered states in Australia (Queensland, NSW, SA & Victoria), with the scope of introducing new commercial, homeowner and social housing clients to schemes which were created to save money and promote green energy.

An arm of this initial strategy was to further develop their website content, enhance the website usability and address any technical issues.

We examined the direct market competitors of Social Energy to research and understand their performance, which allowed us to emulate and improve on the search performance in comparison to them.

Finally, we recognized all search terms that Social Energy were deemed relevant for, as this then allowed us identify and expand on new opportunities within their market.