Raw Diet for Dogs

Package Design

Brand, label and box design for Mountain Dog Food.

Project was completed in collaboration with Chris Edwards.

Strategy

Mountain Dog Food is a raw pet food business based out of Edmonton, AB. The design strategy portrayed a rustic, primitive and wild presence to best suit the ancient and evolutionary benefits of the product.

Main Ideas

Nature, outdoors

Mountainous (Rockies)

Magnificence/ Breath taking experience

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