Simplified Google Maps Case Study

Welcome to my Simplified Google Maps Case Study!

Introduction —

For this case study, I was challenged to pick an existing app and make a version of the app easier to use for a 70+ year old. I needed to keep the same general features. I decided to go with Google Maps since it's a complicated app that involves a lot of small text and features. I wanted it to have big clickable buttons and easy navigation.

Step 1 — Goals

✅ Make Google Maps more user friendly for a 70+ year old


✅ Preserve key features of Google Maps


✅ Provide a clear explanation for the possible options


✅ Do not overwhelm the user with too many options


✅ Allow the user to start driving to their destination in as few as 2 clicks

Step 2 — Research & Review

I reviewed Google Map's UI and narrowed down this project to just 4 pages:

  • Home

  • Search

  • Route

  • Directions

I also researched on Dribbble's website for various "simplified" UI designs and took note of their strengths and weaknesses.

Step 3 — Sketch

I started sketching some ideas I had for the 4 pages. I tried to simplify the steps and put myself in the shoes of a 70+ year old. I didn't want it to have too many features and I wanted the pages to be easy to understand and navigate.

Step 4 — Exploration

From my research and sketches, I started creating wireframes and surface compositions. I started mapping out the flow for the pages and I made multiple iterations along the way. I reflected on my goals throughout this process and made sure it would be easy to understand. I had other people review my wireframes and get their thoughts and opinions. I continued exploring and designing.

Step 5 — Design

Now that I have a set wireframe, I started adding icons, text, and color to my design. I tweaked my wireframes, icons, text, and color throughout this process and made sure they were aligned with my goals and research.

Step 6 — Prototype

I created a prototype of my designs at this point and started testing out the pages and how they would work together. If this was a real project, I would want to test this with actual users and get their feedback. I continued to modify my designs after I gathered more information from the prototype. You can view the prototype here!

Step 7 — Iteration

I plan on adding more pages to this project and testing the prototype with more users to gain more feedback. I have a lot of ideas for future updates and features that I want to implement. I would want to make the actual map and directions simplified as well.

Conclusion —

I really enjoyed doing this project and I hope you have enjoyed reading through this case study. I feel that this UI will help the older generation get to their destinations and not be frustrated with the app.

If you would like to review the Figma file I used for this project, check it out here! This case study took me 6 hours to complete. Enjoy!

3-Sketches.jpeg
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5-Surface Comps.jpeg
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6-Flow.jpeg
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1-Project Preview.jpeg
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4-Wireframes.jpeg
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Posted on Oct 20, 2021
Tyson Cottam
Digital Designer, Father, and Hoodie Enthusiast

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