Perimeter Institute - Home video hero

Perimeter Institute began as a bold idea to strategically invest in foundational physics. The vision was radical, yet simple: build an environment to foster breakthroughs that will transform our future, while sharing the power of science with the world.

Perimeter approached us to explore the concept of bringing their physical space, the Perimeter Institute building, into the digital world, so the two entities were more closely related.

During our onsite discovery sessions, we started with the business and project goals. Then learned about the user personas, goals & tasks, brand guidelines, etc. With all the high-level vision aligned, we narrowed down the key pages to work on, such as Homepage, People, News and Events, and so on.

Our Role:

• Brand Strategy

• Brand Identity

• Theming

• Web Design 

• Web Development 

Visit the live site at www.perimeterinstitute.ca