Privatelease.com Black Friday advertising concept

Client

Privatelease.com

Industry

Car Lease

Year

2019

Description

Black Friday was approaching back in 2019 , shortly after the launch of their new website. The Marketing Team wanted to disrupt the car lease market with a " Black Friday Fiat 500 Megadeal". Please create us a poster quickly!

I was responsible for the Creative Direction and design. Used a bold colour combination - to stand out between all the dark themed Black Friday Deals - aiming for that disrupting identity. The design was widely supported in the company. Unfortunately the board couldn't approve because it was not financially feasible on such short notice...😞

Nevertheless I had big fun and still am happy with the outcome!

I (sometimes) love the challenge of tight deadlines! 🀟🏼

Nick Grasso
Dutch Senior UX Designer with 15+ years of experience

More by Nick Grasso

View profile