Fish Treats!!
Style Guide
Fish Lake Road
Chroma, Texture & Brand attributes.
Objective
This visual identity tidbit is a segment of a package design rebrand. The current Arctic Charr product does not look like the image above, as this project is hypothetical solution. Agencies and firms will sometimes test a designer's capabilities with a challenge. If only these 'fake' solutions could become true, even for just a period of time. It is always nice to see your work on a shelf.
Main Ideas
Colour harmonies have personalities.
When in doubt, look to nature..
Reach out here 🤝