Argos Pet Supply
Personal Branding Project "ARGOS PET SUPPLY"
The name is deprived from the loyal dog Argos of the Greek king Odysseus, representing the core values of the brand: Loyalty, Friendly, Caring and Reliability.
The logo is comprised of 2 components: The spartan helmet and the pets.
The brand's visual identity is mainly strokes with simple-shaped illustrations and patterns heavily inspired by Ancient Greek symbols.
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