Pégoud Brand Marks + Illustrations

We had an absolute blast helping Solar Time build out the identity system, packaging concepts and more for the Pégoud watch line.

The Pégoud watch collection celebrates the story of French aviator and WWI Pilot Adolphe Célestin Pégoud. Given the nickname King of the Sky, Pégoud was a figure symbolizing fearlessness, charming gusto and adventure. An idol in an era of bravery, the Pégoud collection showcases a timeless, intricate style and the story of a daring hero.

Here’s a collection of marks and design elements for the visual system. Check out the full case study here: https://malley.design/work/pegoud/