Wonka - Logo Redesign

In this project I wanted to redesign the logo and the visual identity of the chocolate brand “Wonka”, which appeared in the famous film "Willy Wonka and the chocolate factory".

After the success of the film, the rights passed into the hands of several companies, but today they are owned by Ferrero.

The final goal I wanted to give to my restyling was to make the logo more modern, fresh and minimal... I tried to recall the vibes of the film but at the same time I wanted to give the logo a little more corporate feeling compared to previous versions.

Happy to hear your thoughts!💭

Complete project here⬇️

https://www.behance.net/gallery/116948535/Wonka-Logo-Redesign