Spunky | Branding
Brand and Packaging Design for @spunky – an online fashion retailer. A direct-to-consumer brand that offers a range of chic clothing brands and accessories, and ships widely across India. Led by the women duo, Saumya Saboo & Anushka Poddar, Spunky is primarily aimed at young adults. I was tasked with branding and making Spunky visually true to its name. A colourful and refreshing, sassy and bold brand, looking to make a wave in the Indian markets amidst the global Covid-19 pandemic.