Beatport Redesign

Beatport is a leader for the DJ community with over 36M unique users and 11M tracks. This redesign was made at Barcelona School of Design and Engineering as a speculative project with the intent of improving conversion and new users acquisition, especially for the Beatport Link service as UX research showed a lot of potential in streaming services for newcomers.

Note: Beatport recently changed its branding and its webpage’s user experience.
coincidentally with some similar changes to this design. These mockups were made before and with no knowledge of Beatport’s actual redesign.