Clothing brand LOGO

FUN PROJECT!

First of all, let me say I had so much fun going through this project!

FRAMED MINT Is a loungewear clothing brand for women the challenge for me in this particular project is to customize a serif typeface, and made it look even more feminine, sophisticated "which is something I don't usually do" but I thought it will add a unique touch to the brand, make it stand out

The swoosh in the M is inspired by the curves from the woman's body that Accentuate and enhance confidence and curves, that is something that the brand stands for.